Nuqat, initially known as ‘Nuqat Ala Al Huroof’ started with one objective in mind; to develop Arab creativity on all levels including design, advertising, architecture, fashion and production. Nuqat provides a platform of communication that connects and educates creatives in the Gulf and the Middle East, allowing them to explore and tackle creative change. The first consortium happened in May 2008, the theme being, Arabic branding and copywriting. The 2010 edition was on Visual Pollution, in which several graphic design and architecture disciplines were integrated together. Nuqat 2012 was held under the theme “The Lost City of Arabesque” with a select panel of talented designers, visual artists, architects and thinkers discussing and exploring these issues and then hosting a series of interactive workshops.